Course Curriculum

Duration

6 Weeks + 2 Weeks Internship

Batch Size

50 Students Max

Certification

Industry Recognized

Expert-Led Sessions

10+ industry guest lectures with practical demonstrations

Courses Available

Web Development Course

Build websites & web apps

German Language Learning

Learn German from basics to fluency

Japanese Language Learning

Master Japanese step by step

Spoken English

Fluency & confidence in English

Course Modules

Digital Marketing Foundations

Introduction to Digital Marketing
Digital Marketing Ecosystem
Consumer Behavior Online
Marketing Funnels & Customer Journey
Digital Marketing Strategy Planning

Social Media Ads (Meta, Google)

Facebook & Instagram Advertising
Google Ads (Search & Display)
Campaign Setup & Optimization
Audience Targeting & Retargeting
Ad Creative & Copywriting

SEO & Content Strategy

Search Engine Optimization Basics
Keyword Research & Analysis
On-Page & Off-Page SEO
Content Marketing Strategy
Blog Writing & Content Creation

Website Building (No-code + WordPress)

Website Planning & Structure
No-Code Website Builders
WordPress Basics & Customization
Landing Page Creation
Website Optimization & Speed

Funnels & CRM

Sales Funnel Creation
Lead Generation Strategies
CRM Setup & Management
Email Marketing Automation
Conversion Rate Optimization

Freelancing & Client Handling

Freelancing Platforms & Setup
Client Communication Skills
Project Management
Pricing & Proposal Writing
Building Long-term Client Relationships

Campaign Strategy & Copywriting

Campaign Planning & Strategy
Persuasive Copywriting Techniques
Ad Copy & Social Media Content
Email Marketing Copy
A/B Testing & Optimization

Political & Startup Marketing

Political Campaign Strategies
Startup Marketing Fundamentals
Growth Hacking Techniques
Crisis Management & PR
Brand Building for New Ventures

Influencer Marketing & Trends

Influencer Marketing Strategy
Finding & Collaborating with Influencers
Campaign Management & ROI
Latest Digital Marketing Trends
Emerging Platforms & Technologies

Portfolio Building & Interview Skills

Creating Professional Portfolio
Resume Building for Digital Marketing
Interview Preparation & Practice
Personal Branding & LinkedIn
Job Search Strategies

What You'll Get

3 Live Projects

Work on real client projects to build your portfolio and gain practical experience

20+ Assignments

Hands-on assignments covering every aspect of digital marketing

Interview Practice

Mock interviews and feedback to prepare you for job opportunities

Certificate of Completion

Industry-recognized certificate upon successful completion

Internship Letter

2-week internship experience with official completion letter

Professional Portfolio

Complete portfolio showcasing your skills and project work

Our Learning Methodology

Practical-First Learning

80% hands-on sessions where students build, launch, and analyze live campaigns.

Mentor-Guided Projects

Learn directly from mentors who handle real clients across industries.

Case-Study Based Approach

Analyze top marketing campaigns and understand strategies behind their success.

Career-Oriented Framework

Resume prep, mock interviews, and portfolio-building integrated into every module.